Education and Training
“To learn to read is to light a fire; every syllable that is spelled out is a spark.” Victor Hugo
The Sector in India
India is a young country with more than 50% of the population under 25 years. It has one of the largest education systems in the world consisting of 1.4 million schools, 26,000 higher educational institutions (post K12) and 440 Universities. Though every year 14-15 million students enroll for higher education, the Gross Enrollment Ratio is just about 11%. Considering this, Government has budgeted an investment of roughly `.850 billion for higher education in the XI five-year plan, which is about 9 times the X plan outlay. The private sector also has made equally large investments in the sector in the last one decade.
Some of the major driving elements of the sector now are:
Though the system is large and buoyant, there are inadequacies wherein it does not fully cover the educational aspirations and needs of the youth of India. For e.g., quality of teaching and learning falls short in many educational schemes; there are sectors of learning where seats are insufficient; the geographic distribution of institutions in the urban and interior markets are not uniform; enrollment levels need to go up and drop out levels need to reduce; new learning and teaching tools has to be introduced. In a way, these gaps present exciting opportunities and India needs much higher investments in the sector if these needs are to be ably covered. In this regard, both Government and Private players have well-defined roles and responsibilities. The Government schemes like Sarva Shikhsha Abhiyan (to achieve universal elementary education), ICT@Schools (improve computer aided education and ICT literacy), Mid Day Meal Programme (to enhance attendance) are bearing fruits. For higher education in India, the XI plan outlay is roughly Rs.850 billion, which is about 9 times over the X plan outlay. The private sector is very active in all areas of education in India.
What can IMRB do
IMRB can support any information needs covering market opportunity assessment, feasibility studies, branding, new product or service concept acceptance, product / tool testing, segmentation, pricing assessment, satisfaction and improvement analysis or any other specific requirement.
IMRB has assisted organizations like AIMA, Aptech, British Council, Devry University, Education Consultants India Ltd (Ed.CIL), Educomp, First Computers, Harcourt, Hughes Networks, ICICI Ventures, Intel, Lasersoft, Macmillan, Microsoft, NIIT, Netherlands Overseas Education, Pearson Education, Pearson VUE, Red Hat, Scientific Learning Corp, SHL, Sungard, Tata Unisys, Texas Instruments, TIME, Times of India, UBS, University of Phoenix, Universitas.
The Industry and Market
Levels of Education & Training
Finishing skills and Professional Training
Entering and investing in India
Besides the above, depending upon the client’s specific need, customized and hybrid research schemes can be devised and deployed.
Tools and Data Gathering
Group Business Director