Syndicated offers

TGI INDIA - A single source marketing, communication and planning tool

Target Group Index (TGI), is a global single source database that is rich in terms of measuring Product consumption, Consumer habits, Lifestyle, Attitude, Beliefs & Values, and Media habits. It provides a unique, in-depth understanding of consumer attitude and behavior based on more than 800,000 personal interviews conducted annually across 70 countries.

Wallet Monitor

Wallet Monitor - The Urban Indian Household's Wallet Audit

Wallet Monitor provides a complete database on spending habits of urban Indian households.

Designed to track the household’s spending priorities overtime

IMRB KidScan

KidScan is a syndicated study launched by IMRB International as an attempt to understand the Indian kids’ world and their interaction with their environment.

HomeMaker Bioscope - A decision support system for a comprehensive understanding of HomeMakers

The women of today are more educated, confident, determined, demanding and having high aspirations. About 30-35 per cent of the estimated 480 million jobs are performed by women and 54% of television advertising is targeted towards housewives making them the most targeted and sought after Target Group.

Presenting our new syndicated offering: HomeMaker Bioscope: a decision support system for a comprehensive understanding of HomeMakers.

National Food Survey

The National Food Survey is a comprehensive study on food habits and consumption across urban India. Over the past two decades NFS has completed 6 rounds with the last one, NFS VI: The Convenience Foods Handbook - 2 conducted in December 2010.

STAR - Small Town and Rural

Rural India contributes 70% of India’s population, 56% of income, 64% of expenditure and 33% of savings. With money being no longer a differentiator, a host of other factors.

IMRB 3G Syndicated Study

3G Mobile Services in India

The long awaited 3G spectrum auctions have finally happened and the telecom industry is in the cusp of an exciting change.

Telecom Report

This report would give a detailed analysis of the emerging telecom market in India and would cover the trends in Basic Telephony (including WiLL), Cellular (with a focus on the fourth operator) and Long Distance.

Internet In India

Originally released in 1998, this series of syndicated studies on the Internet market is one of the most exhaustive reports available on the Indian Internet Market.

ITOPS

A Half yearly track of the Indian PC, Networking and Software market. This report gives details on the PC / LAN / Printers / UPS / Networking Products / Softwares / Internet Penetration in terms of their Installed Bases, Market Sizes, etc.

IMRB