• Kantar IMRB

    is Superbrand 2016!

  • Building

    rewarding relationships

  • Climbing

    new heights

  • Customized

    solutions

The New Middle class

They present the biggest opportunity for marketers

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Ideastock

Using the principles of crowdfunding, IDEASTOCK quickly identifies the potential of disruptive ideas, accurately estimates the scale of opportunity and informs how to succeed.

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EYES WIDE OPEN: CONSUMER TRENDS FOR 2018

Kantar IMRB’s constant engagement with over 5 million consumers and hundreds of businesses big and small gives us an unbeatable perspective on the changes afoot. As the year draws to a close, we take stock of these changes, analyze the big shifts in the consumer and market landscape to forecast the significant trends for the coming year.

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Choice Xpress

Pathbreaking DIY pricing solution, delivering results in 48 hours at half the costs. Using principles of choice modelling, it has a proven track record of high predictive accuracy, helping the marketer take the right pricing decisions quickly

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Healthy mornings, indulgent evenings characterize Indian consumer: IMRB

Kantar IMRB’s first-of-its-kind syndicated consumption audit is an attempt to urban India eats and drinks...

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Wallet Monitor

Ever wondered how your category competes and fares against others with respect to your customer’s share of wallet? Let us monitor the wallet through Kantar IMRB’s Wallet Monitor – The Urban Indian Household’s Wallet Audit.

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The Inscrutable Price

Price impact is about more than just price

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TGI emrketpulse

First-of-it’s-kind 360° profiling of digital commerce shoppers. Understand Digital Commerce shopper holistically. Attitudes, Values, Media Touchpoints.

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About Kantar IMRB

Kantar IMRB is a leading market research and consumer consulting organization, servicing clients across 67 countries

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