Crowded Marketplace? Check. Cutthroat competition? Check. Extremely demanding and value-conscious consumer? Check. This sounds like a job right up our alley.
“An integrated approach” – Kantar IMRB works closely with other specialized units to offer best-in-class, comprehensive and fully integrated solutions.
“Combining sectoral expertise with operational excellence” – Kantar IMRB has a deep understanding of the automotive industry and its customers. Through the vast network of its technical and operational talent pool, Kantar IMRB combines automotive industry expertise with operational excellence to provide best-in-class quality, service, and delivery to clients.
“Which is just a call away”– Kantar IMRB has a presence in Delhi, Mumbai, Chennai & Bangalore thereby ensuring geographical proximity to clients.
If we do not have a ready solution for your business issues from our vast bouquet of established and validated solutions – we will develop one for you
Some of the key Clients who have engaged our services in the recent past, include:
IMRB|Auto is Kantar IMRB’s specialized automotive market intelligence and insights division; catering exclusively to the consumer insight needs of the automotive industry
We undertake an indigenous approach called “The Auto Think” – a process which enables IMRB|Auto to provide issue-based and sector-sensitive customized solutions to automotive clients. This involves the following critical stages, the starting points that enable us to recommend the best possible solutions to our clients:
Identifying key marketing issues of the client
Identifying the stage in product life cycle i.e. Pre-Development, Development, Pre-Launch, Launch & Post-Launch